Fast-casual poke

Poke Atlas

Build your bowl. Skip the counter.

Poke Atlas built a cult following on a build-your-own bowl format, but the in-store touchscreen kiosks jammed at lunch rush and their marketplace listing was quietly reformatting every modifier. They wanted the exact bowl experience — nine steps, no confusion — on every customer's phone.

We rebuilt the builder as a nine-step guided flow with allergen filters, calorie math per step, and one-tap save-a-bowl. Regulars now reorder in under twelve seconds. Lunch throughput doubled without adding a single line-cook.

Poke Atlas — hero
Case study

Results

What shipped, and what it did.

01
2.1×
lunch-rush order throughput
02
12s
median reorder time for saved bowls
03
68%
of orders now go through the branded app

Inside the app

Shot on set. Never stock.

Colorful poke bowl with the Poke Atlas builder step on a phone
Bright airy poke shop counter with the Poke Atlas checkout screen

The builder finally matches what we do at the counter. No missing sauces, no wrong protein, no arguments.

Nalani Kaplan·Owner, Poke Atlas

Shipped features

Everything wired up in six weeks.

  • 9-step bowl builder
  • Allergen filters
  • Live calorie math
  • Save-a-bowl reorder
  • Group orders
  • Push order-ready

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Six-week ship. Own your customer. Keep your margin.